Mastering Pricing and Marketing with Bryanna Goode

Have you been struggling to communicate your worth and set the right prices for your creative business? You're not alone. Many creatives face challenges in pricing their services, fearing they will either scare clients away or undervalue their work. As a photographer, your pricing reflects not only the quality of your work but also the expertise and value you bring to the table. Learning how to communicate your value and worth effectively through your messaging and pricing can help you build trust and attract the right audience. When you align your pricing with your value, you can grow a sustainable business that empowers you to thrive without feeling overworked or underappreciated.

In this episode with Bryanna Goode, we explore how creatives can grow their businesses by effectively communicating their value and setting price points that reflect their worth without risking burnout. We also discuss the importance of having a support system and how Elevate can guide you toward achieving your business goals. Bryanna is a branding and lifestyle photographer based in the DMV area. She works with Black women entrepreneurs, helping them elevate their branding and content to better showcase their businesses.

What You Will Learn:

• [00:01] Intro and a bit about our guest, Bryanna Goode
• [01:16] How Bryanna connected with Rhea and became part of Elevate 
• [03:14] Bryanna’s photography business before joining Elevate and the help she needed
• [04:44] How Bryanna's pricing and messaging has transformed  
• [05:46] Marketing struggles and how Elevate can help build confidence and consistency
• [08:26] Perseverance and Bryanna’s growth and transformation 
• [11:28] Bryanna’s return on investment from Elevate 
• [12:34] What Bryanna is most proud of in working with Elevate
• [55:53] Bryanna’s recommendations for those considering Elevate
• [17:02] How to reach out and connect with Bryanna
• [17:13] Ending the show

Standout Quotes:

• “Just resay what you already said so that people can see your consistency.” - Bryanna [06:07]
• “All creators are emotional and sensitive, but just having that perseverance and mental strength can help you move the needle forward.”- Bryanna [08:33]
• “It’s not over until it’s done, we don’t bow out early.”- Rhea [11:13]
• “Step outside of the box, push yourself out of your comfort zone, and you’ll not regret it.”- Bryanna [14:37]

 Learn More About Elevate Here: https://elevate.rheawhitney.com/

Stay Connected

 Learn more about me here: https://rheawhitney.com/

Follow me on Instagram at: https://www.instagram.com/RheaWhitney/

Connect with me on Facebook: https://www.facebook.com/RheaWhitneyPhotography

Bryanna Goode

Instagram: https://www.instagram.com/goode_visions/?hl=en